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Detecting Emerging Trends and Patterns in High Tech

October 16, 2009

  This ITAC roundtable washosted at the MaRS Centre, Toronto, Ontario.     What we learned "If I had asked people what they wanted, they would have said faster horses." --Henry Ford Focus on what customers do, not what they say ; monitor where customers […]

Posted By: SMA

Play where the Puck is Going

June 26, 2009

This ITAC Marketing and Sales Executive Think Tank was hosted at EDS Canada, an HP company and hosted Ms. Shari Rothman, Strategy & Planning, Americas Marketing, EDS Canada.    1. Detecting emerging trends and patterns in high tech 2. Deciding how to differentiate and deliver […]

Posted By: SMA