Customer Marketing/References

Do you want to capture the loyalty of your customers?
Are you interested in up-selling or cross-selling to your customer base?
Want to leverage your client base to generate new prospects?

Your customer base is your most important asset. SMA can help you put it to work to generate new revenues for your organization.

We can design a package of services that will support your customer marketing objectives.

Customer Marketing/Reference services include:

  • Market research/intelligence – find out what your customers think of you and your competitors
  • Sales lead services – identify customers who may be interested in new products and services
  • Customer communication/retention programs – electronic bulletins, newsletters and white papers that provide ongoing “touches”
  • Customer satisfaction surveys – evaluate how you’re doing with customers, where to improve
  • Customer reference programs – identify and leverage your most satisfied customers through case studies, media opportunities and other communications